This is closed, fully-funded crowdfunding campaign. It is estimated to ship in August / September 2024.
Old-school to the core, our Heavyweight T-shirt in a collection in our Coastal Collection - Sea Grass, Sky, White. It's a true American icon that will transport you back in all the right ways. Big weight, vintage feel, modern fit. Best of all, it's made in the USA from material to sewing and offered at a value you won't find anywhere else.
If you've ever stumbled on a thrift store with great vintage t-shirts, you'll notice they tend to have a different feel than a lot of what you see in the t-shirt world today. The weight and the hand have a certain toughness and honesty that sometimes gets lost in more modern examples. As raw denim fans, we've never shied away from the challenge of developing fabric over time. Of earning that softness. This is what drove us to make our new Heavy T-shirt. We wanted to capture the spirit of the tougher t-shirts of earlier days. We think we've done it.
Fabric is the star. We use a burly 18 singles cotton. It's old school. Extra heavy and dense, you feel the substance this t-shirt has the second you touch it. The hand feel is also very different. It starts off with a touch of coarseness. You have to earn your comfort like raw denim, but over time it develops into that wonderful blend of weight and suppleness. When you get to that point, just be sure nobody tries to snag it from you because it's a special thing. We switched up the collar construction to a binding style that's set over the body to give it a bit more heft. Fresh colors will help you build out your collection. This is a t-shirt to take pride in.
Please note this garment is dyed in small batches. Color variations are to be expected and can vary in tone or hue from batch to batch.
"My 1968s came in the mail yesterday…They're amazing! From the fit (thank you for all the hand-holding!) to the detailing, I'm blown away. Just tremendous quality at any price point, but the value here is off the charts."
-Scott S. | Verified Buyer
"This salt & pepper plaid shirt is **** awesome. Fit, feel, and look are amazing! Best looking shirt I own. My wife gave me “the eye” when I walked into the kitchen wearing it. Thanks for making it!"
-Scott L. | Verified Buyer
"Thank you so much. I love Gustin and appreciate the quality and service you brings to an industry that genuinely needs it. You guys are awesome!"