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#75 jeans after wear-in. Actual jeans will appear raw like the last photo

#75 Raw before wear-in

#75 jeans after wear-in. Actual jeans will appear raw like the last photo

#75 Raw before wear-in

#75 Okayama Standard

Japanese Selvedge Denim Jeans

$139

Save 50-67%

Typically priced at $278-$417 in retail.

Fit

Fit Guide & Size Chart

Size

71% funded

Estimated ship date
February / March 2026

Cut and sewn in California

100% Cotton

The Okayama Standard remains on top as our best selling Japanese selvedge denim of all time. Looking at the absolutely beautiful fades you get from it, the reason becomes pretty clear. Get started on yours today.

Gustin jeans made from sanforized raw selvedge denim from one of the finest mills in Japan. When we search for a perfect Japanese selvedge, we look for a few key things: solid weight, dark indigo start and the potential to wear to the perfect medium blue with great texture. We saw everything we like in the Okayama Standard. This style is a very solid 14.5oz, starts out raw in a deep blue indigo and wears to the mythical medium blue we all want. The fade shots tell the story. The color is stunning, the grain amazing. It even has a great vertical grain when worn in. Throw in a very cool double stitch orange selvedge ID and this is a perfect, traditional Japanese denim. Made in the Okayama Prefecture, this one is perfect all around denim.

This is the same style and quality that was sold in boutiques all over the country for $205+.

*Note unlike most brands we don't use vanity sizing for our pants. If you're a first time customer we highly recommend checking out our fit guide.

Inseam

Waist sizes 29-33 have a 34" inseam.
Waist sizes 34+ have a 36" inseam.

Fabric

#75 Japan Selvedge, 14.5oz, Orange ID, 100% Cotton

Finish

Raw, Contrast Stitching, Brown Patch

Trims

Custom Gustin hardware, stamped leather patch

Made in

Fit guide

Click here for our fit guide.

Est. Ship

February / March 2026

What is selvedge denim? Read more on our blog.

CUSTOM HEMMING

Gustin has partnered with Denim Therapy to offer discounted custom hemming. As a Gustin customer, you can save up to 34% on authentic chain-stitched hemming that will match the original construction of your selvedge.

Learn more

Customer Feedback on #75 OKAYAMA STANDARD

"What can I say , they are as advertised. They look great , quality seems amazing. I took them to a tailor to be hemmed and he kept saying how strong the material is. Very pleased with my purchase!"

-Kenneth W. | Verified Buyer

"This is the fabric that you recommend to people that are looking to get into selvedge denim. It is the perfect weight and is an excellent fader. This is my third pair of Okayama Standards. I have Slim, Straight and now a Vintage Straight. The Vintage Straight cut is my new favorite. I was looking for a straight that wasn’t too baggy or too tapered and that had a higher rise. This is the highest rise that Gustin offers and it is great. The rise is really the key aspect of this cut. It is so comfortable and offers excellent coverage. I’m excited to see these after they fade. I suspect they’ll age wonderfully, just like my other Okayamas."

-Brian C. | Verified Buyer

"This pair of jeans fit great and are well made. Looking forward to see how they fade because the stock photos helped sell me!"

-Jordan H. | Verified Buyer

"I wasn't happy at first because the wrong pants were sent the first time around. Once I received the right order I am thrilled with the pants. They are very well sewn and I think they are going to hold up very well. I am looking at buying another pair."

-Terry N. | Verified Buyer

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